Website Strategy Intake Form Please complete this intake form 48 hours prior to the kick-off meeting with Thamva Consulting. Company Name * Address * Primary Contact * First Name Last Name Email * Phone * (###) ### #### Website * http:// BUSINESS OVERVIEW Describe in one sentence what your company does. * What are your core services or products? * Primary industry category and what makes your company unique in your industry? * What does success look like for your company in the next 12-24 months? * Describe what differentiates your business from competitors * WEBSITE GOALS & STRATEGY Why are you creating (or re-creating) your website now? * What specific goals do you want this website to help you achieve? (e.g., attract new clients, educate prospects, increase conversions, support funding rounds) * Who is your ideal visitor or audience for the site? (Include details like job role, industry segment, pain points) * What do you want visitors to do on the site? (e.g., book a demo, fill out a form, download resources, make a purchase) * BRAND ASSESSMENT Do you have an existing brand guide or visual identity? * Yes No What tone and personality should your website convey? * Professional Friendly Clinical Innovative Other (please describe) Further describe tone and personality. What is the single most important message your website should communicate? * Who is your ideal customer or target audience? (Tell us about the types of people or businesses you’re trying to reach—roles, industries, pain points, etc.) * Please list any social media accounts/handles. Do you feel your social media accounts represent your brand well? * CONTENT & STRUCTURE What’s your current process for deciding what content to create, who it’s for, and how it supports your business goals or customer journey? * Do you have existing website copy you would like to use or revise? * Yes No What pages do you envision your website having? (e.g., Home, About, Services, Case Studies, Blog, Contact) * Do you have any marketing materials (brand books, collateral, ad examples, etc.) you feek best represent your brand? * Yes No Do you have specific calls-to-action (CTAs) for each page or section? * TECHNICAL & FUNCTIONAL NEEDS Who is currently handling your website needs today? Please include both internal team members and outside partners, agencies and contractors. * Do you need any of the following features on your site? * Blog Resource Library Appointment Scheduler Contact Forms Newsletter Signup Embedded Videos or Podcasts CRM Integration Other (please list): List other. Do you have hosting and a domain already set up? Where is it hosted? * COMPETITOR & INSPIRATION List your top 3 competitors (Name and URL): * List 2-3 competitor or peer websites you admire. What do you like about them? * Are there any websites you don’t like? What’s missing or off-putting? * Do you have design inspiration or elements you’d love to include? * TIMELINE & PROCESS Is there a launch date or key milestone we need to work toward? * Are there any dependencies or upcoming initiatives that impact the website timeline? * Who else will be involved in this project? (name, role, email) * What does your internal approval process look like? * Thank you for taking the time to complete this form! Thank you! Thavma Insights Sign up to receive strategic marketing tips and resources! First Name* Last Name* Email* Submit Marketing by ActiveCampaign
